Content Score' is a metric on the InGo-MMT Extranet to measure the quality and quantity of the content for your property. The Content Score takes into account all the details which appear on MakeMyTrip and Goibibo consumer apps and websites for your property. The below parameters that contribute to the Content Score of your property 

  • Property Images 
  • Room Images 
  • Cover Image and Image tagging with relevant tags like facade, reception, entrance, etc. 
  • Amenities available at your property / room
  • Property details like description, contact information and more
  • Room details like ‘Bed Type’, ‘Bed Size’, Extra Bed Type, ‘Room size’ and ‘Room view’. For properties like Homestays, Villas, Apartments, etc. 'Master Room’ and ‘Spaces’ details will also be considered in Content Score along with host and caretaker information.
  • Property rules and policies are another crucial factor which contributes to your content score.


Watch this video to know more about Content Score.


Click here to improve Content Score of your property.